There are no hard and fast rules as to how to make sure your Instagram posts will work for you. There is only a few rule associated with thumbs and I think Neil Patel, author and internet entrepreneur, nailed numerous of them down in an article.
Yet I’ll make it short if you don’t have the time to go through each of them yourself and Factors . toggle the importance according to what I believe is important to an Instagram post with no beating around the bush.
Invest in a Good Picture
Not every single one of your content has to be postcard-ready – all you need is a few good quality pictures that highlight the best of your products. There was every food delivery site that I followed on Twitter who made the best food but had the worst-lit pictures on Instagram. I thought it was a waste of potential and asked them if they could possibly tweak their pictures a little with filter systems before posting it.
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They did and their pictures have been mouth-watering ever since!
Give your Instagram account a face, someone they can relate to or post a behind-the-scene picture. There is a good reason precisely why people hunt down BTS YouTube video clips before/watching a movie or television series. Humans are curious that way. Once they can relate to you, they’re half-way hooked.
Be Funny, Be Quirky, End up being In-the-Know, Be Cool or Any Among those
If you can’t be funny, be peculiar. If you can’t be quirky, be in the know. If you can’t be in-the-know, be awesome. Pick one. This way, people remember you whenever you peek around the corner. They see you from the corner of their eye plus know it’s you and they’re fascinated all over again. That’s branding.
Get a good Influencer
I was born in the era when you call someone an influencer, your parents probably thought that these were drug pushers. But in the digital age, it means someone who has a large following on the social media accounts. If you can afford to pay for one of those Youtubers or Instagrammers in order to highlight your product or service, great. If you can’t, find someone affordable you can work with, preferably within the same industry BUT not your competitor. Did I really say that? =) The is a listing on the internet that shows you the ones with the International platform. If you’re going local, don’t be afraid to negotiate with these.
Use Instagram Ads
As long as you stick to your budget and have a pretty eye-catching brief video, GO FOR IT. You shouldn’t be spending hundreds on the ads, anyway. Once you’ve divided the cost up between Facebook, Twitter, Instagram, and Google, you might have a decent ROI. What you want to enjoy, all in all, is eyeballs.
Run Contests plus Encourage Positive Engagement
Posts that offer something nifty or simple will surprise even the best of us. Some individuals will try their darnest to earn a notebook, a pair of tickets to some theme park, a bottle of hands lotion, a holiday, air tickets or a grand piano. If it’s free, not many will complain. And besides, when compared with Facebook, Instagram’s got fewer rules to follow… for now.
I can say enough about how some people are using hashtags wrongly. You don’t post an image of your baby and use a hashtag like #AngieandBobsBabyisSoCute. 1) Nobody else is using that hashtag so it’s an entire waste of time (and space); 2) You want to use a hashtag that people can search for and are already using; 3) Find other similar posts for inspiration and like for direct exposure. You can also come up with your own cool hashtag and promote it everywhere. I mean, JUST ABOUT EVERYWHERE so that your friends, family, and fans will use it too. Now, THAT’s the purpose of a hashtag.